What Does Your
Customer Want?
What do you offer?
How does your course/ membership / coaching make your ideal client's life better?
Aim for clarity over clever so that website visitors instantly know whether or not they're in the right place and if you can help them attain the aspirational identity they're working towards.
What Does Your Customer Want?
What do you offer?
How does your course/ membership / coaching make your ideal client's life better?
Aim for clarity over clever so that website visitors instantly know whether or not they're in the right place and if you can help them attain the aspirational identity they're working towards.
Grow Your
Audience
Increase Your
Authority
Monetize Your
Expertise
What is it costing your
ideal
client
to not do business
with you?
Use this section to make clear what the stakes are of not
working with you or joining your program. How will life look a
year from now if they do nothing or choose another avenue?
Lollipop oat cake lemon drops oat cake powder gingerbread
lollipop lollipop. Gummi bears topping sesame snaps soufflé
marzipan sesame snaps pastry marshmallow icing.
What is it costing your
ideal client
to not do business
with you?
Use this section to make clear what the stakes are of not
working with you or joining your program. How will life look a
year from now if they do nothing or choose another avenue?
Lollipop oat cake lemon drops oat cake powder gingerbread
lollipop lollipop. Gummi bears topping sesame snaps soufflé
marzipan sesame snaps pastry marshmallow icing.
Use this section to
outline 3 key benefits your client will experience after working with you
Scale Your Business
An explanatory paragraph that outlines the
benefit someone can expect to receive after
completing your program or joining your
membership.
Lorem ipsum dolor sit amet, metus at rhoncus
dapibus, habitasse vitae cubilia odio sed. Mauris
pellentesque eget lorem malesuada wisi nec,
nullam mus.
Scale Your Business
An explanatory paragraph that outlines
the benefit someone can expect to
receive after completing your program or joining your membership.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget
lorem malesuada wisi nec, nullam mus.
Reclaim Your Time
An explanatory paragraph that outlines the
benefit someone can expect to receive after
completing your program or joining your
membership.
Lorem ipsum dolor sit amet, metus at rhoncus
dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec,
nullam mus.
Reclaim Your Time
An explanatory paragraph that outlines the benefit someone can expect to receive after completing your program or joining your membership.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec, nullam mus.
Improve Your Health
An explanatory paragraph that outlines the benefit someone can expect to receive after completing your program or joining your membership.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec, nullam mus.
An empathetic statement that also positions you
as the authority
It wasn't so long ago that I was where you are now and I know
what it feels like to want XYZ. Over the past X number of years, I've helped [number] of people achieve Y result.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec, nullam mus.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed.
Featured In
Kind Words
"Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget
lorem malesuada wisi nec, nullam mus.."
NAME - JOB TITLE
Our XYX framework / system will help you overcome
[what].
Choose your preferred method of
learning and let's get started...
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed.
Choose your preferred learning style
Lorem ipsum dolor sit amet, consectetur adipiscing
elit. Proin non ultricies neque. Nunc sit amet accumsan lorem. Aliquam erat volutpat. In efficitur laoreet elit. Sed ut metus quam. In varius ante vel ipsum facilisis facilisis.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec,
nullam mus.
Work at your own pace
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Proin
non ultricies neque. Nunc sit amet accumsan lorem. Aliquam erat volutpat. In efficitur laoreet elit. Sed ut metus quam. In
varius ante vel ipsum facilisis facilisis.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus,
habitasse vitae cubilia odio sed. Mauris pellentesque eget
lorem malesuada wisi nec, nullam mus.
Watch the dial move on your results
Lorem ipsum dolor sit amet, consectetur adipiscing
elit. Proin non ultricies neque. Nunc sit amet accumsan lorem. Aliquam erat volutpat. In efficitur laoreet elit. Sed ut metus quam. In varius ante vel ipsum facilisis facilisis.
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec, nullam mus.
Explanatory
Paragraph
Empathize with your client’s problems and then talk to how great their life will be once they've
completed your program and learned your system/framework.
This paragraph can either be a high-level introduction to your signature offer or an About
section where you use your own experiences to demonstrate why you're the best person to
help them achieve their desired result.
Be the Guide, not the Hero.
Listen to
The Pursuit of Passion Podcast
With Lisa
Listen to
The Pursuit of Passion Podcast