What Does Your
Customer Want?
How does your course/ membership / coaching make your ideal client's life better?
Aim for clarity over clever so that website visitors instantly know whether or not they're in the right place and if you can help them attain the aspirational identity they're working towards.
Grow Your
Audience
Increase Your
Authority
Grow Your
Expertise
What is it costing your ideal client to not do business
with you?
Use this section to make clear what the stakes are of not
working with you or joining your program. How will life look a
year from now if they do nothing or choose another avenue?
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lollipop lollipop. Gummi bears topping sesame snaps soufflé
marzipan sesame snaps pastry marshmallow icing.
Use this section to
outline 3 key benefits your client will
experience after working with you
Scale Your Business
An explanatory paragraph that outlines the benefit someone can expect to receive after completing your program or joining your membership.
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Reclaim Your Time
An explanatory paragraph that outlines the benefit someone can expect to receive after completing your program or joining your membership.
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Improve Your Health
An explanatory paragraph that outlines the benefit someone can expect to receive after completing your program or joining your membership.
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An empathetic statement that also positions you
as the authority
It wasn't so long ago that I was where you are now and I know
what it feels like to want XYZ. Over the past X number of years, I've helped [number] of people achieve Y result.
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Featured In
Kind Words
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NAME - JOB TITLE
Our XYX framework / system will help you overcome
[what].
Choose your preferred method of
learning and let's get started...
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Choose your preferred learning style
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elit. Proin non ultricies neque. Nunc sit amet
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Work at your own pace
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non ultricies neque. Nunc sit amet accumsan lorem. Aliquam erat volutpat. In efficitur laoreet elit. Sed ut metus quam. In
varius ante vel ipsum facilisis facilisis.
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Watch the dial move on your results
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elit. Proin non ultricies neque. Nunc sit amet
accumsan lorem. Aliquam erat volutpat. In efficitur laoreet elit. Sed ut metus quam. In varius ante vel ipsum facilisis facilisis.
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nullam mus.
Explanatory
Paragraph
Empathize with your client’s problems and then talk to how great their life will be once they've
completed your program and learned your system/framework.
This paragraph can either be a high-level introduction to your signature offer or an About
section where you use your own experiences to demonstrate why you're the best person to
help them achieve their desired result.